David Lundstrom Elevated to Broker-in-Charge at Hawai‘i Life’s Ewa Beach Office on O‘ahu

Hawai‘i Life is proud to announce the promotion of David Lundstrom to our statewide leadership team. “We are happy to elevate David Lundstrom to Broker-in-Charge at our Ewa Beach office on Oahu. He has been an integral member of that community and is well-suited to serve the many military families in the area, and lead the team of professionals at our West O}ahu location,” said Hawai‘i Life CEO Matt Beall. This strategic leadership choice will help Hawai‘Life to keep pace with our remarkable growth and our foothold in the Oahu market, following a record-breaking year during which we achieved $1.7 billion in sales statewide.

David Lundstrom with his wife and one of his two sons. They’ve been living in Ewa Beach since 2013.

David Lundstrom with his wife and one of his two sons. They’ve been living in Ewa Beach since 2013.

A Chicago native, Lundstrom has lived in the Ewa Beach area of O‘ahu with his wife and two sons since 2013. Lundstrom has been a successful real estate agent with Hawai‘i Life for five years, following a proven track record as a successful entrepreneur. Having owned and operated several profitable businesses, Lundstrom brings his business acumen to the real estate field, along with a comprehensive understanding of West O‘ahu’s real estate market. “My hope is to use my business background that has served me well in real estate to help broker my agents and team,” said Lundstrom, adding, “I am fiercely competitive, and my hope is to grow our Ewa Beach office so that O‘ahu and Hawai‘i Life’s West O‘ahu agents stand out in an already distinguished field within our company.”

Hawai‘i Life Military Specialized Team. From Left to Right: Joe Sillaman, Monica Schaefer, Kinga Mills, Cathy Possedi, David Lundstrom

Hawai‘i Life Military Specialized Team. From Left to Right: Joe Sillaman, Monica Schaefer, Kinga Mills, Cathy Possedi, David Lundstrom

Lundstrom has been a part of the Hawai‘i Life Ewa Beach office since its inception in 2016 and recently obtained his broker’s license. As a Military Relocation Professional (MRP), Lundstrom co-created Hawai‘i Life’s Military Specialized Team (MST), a dedicated group of professionals who assist veterans and active-duty service members with their real estate needs across O‘ahu. “I am extremely proud of taking the next step in furthering my career. Becoming a BIC for O‘ahu and Hawai‘i Life is humbling and also exhilarating. My goal is to encourage teamwork within our brokerage to help everyone grow and to serve our community and their real estate needs,” said Lundstrom.

David with his two sons in Colorado.

David with his two sons in Colorado.

Hawai’i Life Hires Robert Lightbourn as a Broker-in-Charge to Co-Lead Our Maui Team

After a few years of pursuing him, Hawai‘i Life is excited to welcome Bob Lightbourn as a Broker-in-Charge of our Maui team of agents. “We are thrilled to welcome Bob Lightbourn to our team. He’s humble, smart, and a great facilitator of teamwork and collaboration. He will be an enormous asset to our Maui operations,” said Hawai‘i Life CEO Matt Beall.

Originally from Phoenix Arizona, Bob has been a Maui resident for 40 years. He obtained his Hawai‘i realtor’s license in 1983 and his broker’s license in 1987. He’s been active with the Realtors Association of Maui throughout his 35-year real estate career, twice serving as the association’s President. With a strong commitment to the real estate industry, Bob has served on several committees over the years and has held most elected positions at one time or another within the association. He was voted Realtor of the Year by the Realtor’s Association of Maui in 2012.

“Mentorship and leading positive change within the industry are my favorite aspects of my real estate career. I look forward to joining the Hawai‘i Life team to continue on this path,” Bob said.

Bob holds the Graduate, REALTOR® Institute (GRI) designation, in addition to the Certified Real Estate Brokerage Manager (CRB), Short Sales and Foreclosure Resource (SFR) Certification, and the Broker Price Opinion Resource (BPOR) Certification. He brings a wealth of knowledge and experience in brokerage management, agent development and leadership to his role with Hawai‘i Life.


Leadership Matters: Weekend BICs

In the past 14 months, Hawaii Life has hired 6 amazing people into Leadership positions as Brokers-in-Charge. For a total of 11. Think about that for a minute. We doubled a Leadership Team that took 7 years to build, in 14 months.Why? Some of it is natural growth, change, and market conditions, of course. The rest of it? Talent and culture and good old-fashioned real estate chops.

These things are rare. The real estate industry suffers from a remarkable distrust of anyone who hasn't "been in the trenches." Every single one of our BICs has been deep in those trenches.

They have context. And they're smart enough not to dupe themselves into believing that they "know it all." Some of them are absolute customer service specialists who would excel in any industry. Some of them are great talent managers who understand how to handle the giant personalities in the real estate business. Most importantly, they all "get" Hawaii Life.

We have the right people in the right seats, and that's super important. It's more important than a BIC's credentials, their accomplishments or how long they've been with the company. Those things contribute, but without a Leadership Team that works together to support all 200+ agents statewide, we are simply another legacy brokerage with nothing special to offer agents on the ground. 

In an industry obsessed with "what the competition is doing" it actually amazes me that no other brokerage in the state has copied our practice of "Weekend BIC" shifts. We've had companies straight up copy our website, copy our advertising, copy our prospecting - some have even taken out pay-per-click ads on the words, "Hawaii Life." And yet - no one has copied our BIC rotating weekend schedule.

Over the years I've heard a smattering of complaints about the weekend BIC shifts, mostly having to do with an agent not wanting to explain their situation "all over again"  when they've already been in discussions with their regular BIC. While I can empathize with a process that seems inefficient, the truth is it's good for us to get second opinion from various BICs about our business, especially when dealing with a complicated situation. No one BIC knows everything, and hearing an alternative point of view more often than not means making an even better recommendation to our clients.

Hawaii Life BIC's are beyond busy. To date this year, we've opened over 1,000 transactions. That's a lot of contract review, a ton of time spent on the phone going over strategy, correcting mistakes and consulting with clients. It's an enormous body of work, and yet I've never once heard a complaint about how long it takes a Hawaii Life BIC to review a contract, or that they are unavailable when needed.

This is not industry normal. When talking with prospective agents, the thing I hear most often is how their BIC isn't available quickly enough, or sometimes at all for hours or days at a time. I've heard of agents whose BICs leave for vacation and don't tell anyone or assign a replacement. I even heard once that an entire office couldn't get their contracts signed on Fridays because the BIC golfed every Friday and couldn't be reached during his game.

Hawaii Life continues to implement a rotating BIC weekend schedule because it works. For everyone. Agents are able to get the assistance they need, even on a Sunday or national holiday, which means Hawaii Life clients are getting the best service possible, at all times. Brokers-in-Charge are able to take actual time off to rest, recharge, spend time with their families and live their Hawaii Life. And guess who wins? All of us. As more and more research shows, taking time off is critical to productivity.

Our BIC's are at Hawaii Life because they care. Their collective talent gives Hawaii Life a depth of Leadership I've seen nowhere else in this business.  They thirst to give, be of service, make a difference in the world, one agent (and one weekend in 8) at a time. This matters. We are making things better, and leading the industry. They deserve our gratitude, especially on the weekends.


Beth Thoma-Robinson, R(B) is named Big Island Broker-in-Charge

Please join us in congratulating Beth Thoma-Robinson, R(B) as our new Broker-in-Charge, Big Island!

At Hawaii Life, we believe in promoting Leadership from within for many reasons - the most critical being an understanding of Hawaii Life's culture. As one of the first five agents hired on the Big Island, Beth has literally helped co-create it. Beth knows that Hawaii Life's success is due to an intense focus on the consumer, and deeply understands how that extends to agent support and services. She lives and breathes the pillars of Smart Marketing and Solid Representation, and the evidence is found in her sales record.

Beth is stepping up to Leadership because she feels compelled to serve - to support Big Island agents in creating careers even bigger than hers. It's not every day the stars align such that the best salespeople want to serve as Leaders. This is an incredible opportunity for Big Island agents to learn firsthand how to best utilize all Hawaii Life has to offer.

Here's Beth's Hawaii Life Story, in her own words:

I came to the real estate profession as a third or fourth career. The early part of my professional life I spent at two Fortune 50 companies. They taught me how to develop the people working for me, plan strategically, and be accountable for building a business. When I left the corporate world, I went on to do consulting and leadership development, mostly for families of high net worth and entrepreneurs with growing businesses.

My family has had a connection with Hawaii since my dad was stationed here during WWII. I actually tried to do my consulting business from Maui 20 years ago, but the technology that would have allowed me to do that wasn’t there yet. When I finally was able to pick up and make the move to the Big Island full time in 2005, I decided that real estate and development was the best way to use my skill set and background.

I worked first for Centex in developer sales at their Kolea and Halii Kai oceanfront projects.  When I left to go into general real estate, I chose a small office in Hawi. I did that for two reasons. One was that I already knew the resort market, but also wanted to practice in Kohala where I live and had become deeply involved in the community. The second is that the principal broker was very good at teaching a new agent the business.

It was only a little over a year later that Pam Deery waltzed into our office to have afternoon tea and tell us she was leaving Mauna Kea to join this new company, Hawaii Life. So I knew a little about the company when Katie called me a few weeks later to ask me to meet with her and Matt. I’d spent my first year in general real estate redoing the website for Hawaii Palm Properties on a huge $1700 budget. I'd started blogging on the AlohaLiving platform. So I thought I’d pick their brains and told my PB that.

Forty-five minutes later I walked them back across the street to announce we should all just become Hawaii Life Big Island. When Matt explained the business model to me, I realized I’d just seen a glimpse into the future of real estate and I wanted to be a part of it.

That was six years ago. I had no idea then how successfully these young guys would navigate their rapid growth, and how successful I would become as a practitioner by leveraging their platform. If anything, I’m more excited about this company and more committed to it than I was six years ago.

You might think my priority as Broker-in-Charge is to recruit new agents. It’s not. My priority is to help the Hawaii Life Big Island agents to thrive. Like many of the first Hawaii Life hires, I’m in that 60-ish age group. We need to help those who are younger become the next superstars…or at least support you to set and achieve the goals that make sense to each of you.

Caron Ling, R(B) is hired as Broker-in-Charge, Hawaii Life Oahu

We are excited to announce that Caron Ling has been hired to join Hawaii Life's Leadership team as Broker-in-Charge, Island of Oahu!

Caron's professional accomplishments run wide and deep. With hundreds of transactions under her belt, Caron's 10+ years guiding clients through the process of buying and selling real property on Oahu means wide exposure to the subtleties and nuances of people, places and the industry. Naturally, she has won a ton of awards, and gravitated toward industry Leadership, including graduating from the Hawaii Association of REALTOR's Leadership Academy in 2010. View all of Caron's accomplishments here.

If you've seen Caron on stage at a national real estate conference like AAREA or Inman, you know this already: Caron is an incredible public speaker. On Oahu, they know her as the "third in line to run Toastmasters in the State of Hawaii." (Officially, she's District 49 Lieutenant Governor, Marketing). Toastmasters motto? "Where Leaders are Made."

Born and raised in Honolulu, Caron seemingly knows everyone. If not, she knows someone who knows them. In a highly relationship oriented culture, Caron's nature is to connect. It's not what she does - it's who she is. Why she does it is even more telling. For Caron, it's an act of service to another. That's Leadership.

Caron joined Hawaii Life in 2011 because she "wanted to do something different" in her real estate business. Hired within Hawaii Life's first year on Oahu, Caron "gets it." She has been an integral part of Oahu's growth and collaboration for the past 4 years - she is deeply ingrained in the culture. In her new position, Caron will once again have the opportunity to do something different.

As Broker-in-Charge, Island of Oahu, Caron will work in tandem with existing Broker-in-Charge, Jon, Mann (R), responsible for the overall day-to-day supervision of sales agents, and growing Hawaii Life's real estate sales business on Oahu.